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Maximize Your Exposure: TV and Radio Opportunities for Small Businesses, Startups and Professionals.

Top 5 TV Financial Experts

TV & Radio June 14, 2013

Since one of the chief goals of Boomopolis.tv is to get industry experts in the media, over the next few months, we decided to look at some popular categories and see who the Top 10 TV experts are in each category. The categories are going to be Financial, Health, Food, Tech and Legal.  If you’d like to nominate anyone, please let us know in the comments below.  You can also nominate a new category as well. OK, so first up is top 5 TV financial experts.  Here we go.

Top 5 TV Financial Experts (including Business and Money)

financial tv expert1. Suze Orman – 1.5 million Twitter Followers

How can you not like Suze Orman?  She’s brash, to the point, and personable all at the same time. Little known fact is that she was working as a waitress when an anonymous man gave her about $50K to start her business. She was able to pay him back very quickly, and the rest is history. (Wikipedia says it was from friends and family. In an interview, however, she said it was from one man who was her mentor.)

business tv expert2. Jim Cramer – Over 650,000 Twitter Followers

Host of Mad Money on CNBC.  He once got pumelled in an interview by Jon Stewart who got upset that he did not warn the general public when the market was about to crash.  He actually graduated from Harvard College studying journalism at first and finally graduating with a B.A. in government.  He was a hedge fund manager before becoming an author and TV personality.

 

TV financial expert3. Donald Trump – Over 2.2 million Twitter Followers

Love him or hate him, people go to the guy for financial advice – even though his track record is definitely hit and miss.  He probably makes more money in licensing his name than anything else. He demands over 1 million dollars per speech – that’s pretty much the highest of anyone.

 

velshi.ali4. Ali Velshi – Over 150,000 Twitter Followers

CNN seemed to love this guy, until he took the job over at Al Jazeera.  In any case, Ali knows his stuff when it comes to money plus he’s married to a hedge fund manager.

 

business tv expert5. Clark Howard – Over 65,000 Twitter Followers

Helps you save more, spend less and avoid rip-offs. He started in the travel agency business, then sold it, and started to be a radio commentator on travel related issues.  That then led to more appearances and eventually, his own radio show.  He now hosts his own show called Evening Express on HLN

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Stay tuned for the top 5 Health, Food, Tech and Legal TV Experts.

What do you think? Did we miss anyone? Please let us know your thoughts by commenting below.

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*GET LISTED AS AN EXPERT FOR FREE with Boomopolis.tv, and maximize your media exposure on TV and radio. Start HERE.

*Are you a small business, startup or professional who needs strategic social media management? Let us bring you new and repeat customers – starting at $99/month. Find out more at Boomopolis.com.

*Call 818-538-4011

Social Media for Realtors

Social Media June 7, 2013

Today begins a series of articles about social media for specific industries. The first one I’d like to focus on is social media for realtors. Why realtors? Because I feel that so many of them are stuck on the old ways of marketing – billboards, print ads, email blasts, etc. This article is not meant to disregard that those methods, but it’s hard to beat the R.O.I. of social media.

Top 3 Key Benefits of Social Media and Real Estatesocial-media-for-real-estate

  • Obtain New Clients
  • Engage easily with current clients
  • Connecting with other people in likeminded industries who can refer business

Major Networks to Focus on To Get Started
LinkedIn, Pinterest, Facebook – Set up a company page, and invite your list of contacts.

Top 5 To Do List

1. Connect with your clients and colleagues. Essentially, every person you’ve ever met should be on your networks. This way, when they can see your posts in their feed, it keeps you at the top of their mind.

2. Post on Social Networks: This reminds your current clients that you’re the go to realtor, so when they run a cross someone who’s buying or selling a house, you’ll be the first person they contact. If you’re offering tips, etc. on home buying/selling, and they’ve enjoyed receiving your information, there is a sense of reciprocity for them to give back to you in the way of business. My wife and I were looking for a house recently, and I began to notice a realtor friend of mine posting his listings and making comments on Facebook. As a potential customer, he was at the forefront of mind when figuring out what real estate agent to use. Ideally, you should post at least twice a day. And don’t forget social media is a great way to bring people into Open Houses as well.

NOTE: We don’t recommend posting any hard selling real estate related business on your personal Facebook profile. You can certainly mention real estate articles and cool tips, but it needs to be interspersed with other non related real estate posts. The majority of real estate related listings, etc. should be reserved for your business Facebook profile.

3. Join groups – either via LinkedIn or Facebook of likeminded businesses that can help refer you.

4. Make a video. You might this is overkill, but doing this doesn’t only allow potential clients to see and hear you, it’s also great for Search Engine Optimization. Google loves videos.

social media for real estate industry

5. Like/Endorse others on LinkedIn. When people see that you’ve endorsed them, they are very thankful and possibly more willing to give you business.

BONUS TIP: We recommend blogging at least once a week – focusing on your keywords – i.e. “real estate springfield” . It will take a while to see the results, but it’s worth it.

I hope this article helps in your real estate marketing strategy. If you need help in executing any of these ideas, don’t hesitate to contact us for more information.

Are you in the real estate business? Did this article help? Please let us know your thoughts.
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*SUBSCRIBE TO OUR BLOG BY EMAIL

*GET LISTED AS AN EXPERT FOR FREE with Boomopolis.tv, and maximize your media exposure. Start HERE.

*Are you a small business, startup or professional who needs strategic social media management? Let us bring you new and repeat customers – starting at $99/month. Find out more at Boomopolis.com.

*More info at 818-538-4011

ReLaunching Boomopolis.com as a Social Media Management Service

Social Media June 1, 2013

We are very excited to be re-launching Boomopolis.com to help professionals, start-ups and small businesses increase their revenue by managing all their social media.

While our services are more specific now, our key mission has not changed since the site launched in 2011 – to help small businesses grow. With that said, I have taken some key elements from our old ABOUT US page, and included it here in this blog, as the information is really the foundation of why we started the site in the first place. Enjoy.

Every thriving city that exists today began as a little town – a spark ignited not only by its founders but a community of likeminded visionaries– business pioneers building their city from the ground up and blazing the trail for others to follow. These were doctors, lawyers, entertainers, shop owners, builders, architects, and a variety of other self employed professionals who took the risk of leaving what was familiar in order to make their new city great.

As their little towns grew to be today’s metropolises, their professional success grew right along with them. More than being at the right place at the right time, they benefitted from having foresight, from having innovative ideas and from settling in locations most people were not thinking about at the time.

Well, in today’s world, with advances in technology, being ahead of the curve is not so much about WHERE to establish business, but WHAT business to be in and HOW to operate it more effectively. It’s about constantly staying tuned in to what’s out there and then acting accordingly.

That’s what Boomopolis is all about – transforming self employed individuals and small businesses into industry leaders by helping them think outside of the box and stay on top of innovations and cutting edge tools. In this day and age, it’s the only way to survive.

Due to a combination of technology and overall economic conditions, the rise of the 20th century corporate giant with tens of thousands of employees is slowing down. The 21st century is seeing a return to the way it all began – an explosion of microbusinesses with 10 employees or less.

Largely ignored over the past 35 years, this group is once again a force to contend with. They represent a business revolution that’s happening right in front of our eyes. The smart ones are grossing tens of million dollars a year – all because of their ability to streamline and stay ahead of the curve. Social Media is a perfect example of this. Meanwhile, many of their dinosaurs competitors have fallen asleep at the wheel and have certainly paid the price.

Our aim is to assist you in being one of the smart ones. In the process, we hope to become a trusted friend and colleague.

Most importantly, just as in towns of old, Boomopolis is about forming a community with each other, a booming community of like minded individuals who want to learn from each other and grow. That”s really what social media is all about.

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<< 1901 Wallin & Nordstrom shoe store. Nordstrom… Hmm. Wonder what happened to him.

R.I.P. Dr. Joyce Brothers – The Game Show Contestant Who Became a TV Star

TV & Radio May 15, 2013

Dr. Joyce Brothers Game ShowDr. Joyce Brothers, who died on May 13th is a perfect example of the potential of Boomopolis.tv.

For clarity sake, subject experts are also known as commentators or on-air experts.  They often give feedback on various radio or talk show segments, and even commercials.  Some examples of famous experts would be: Dr. Drew (medical), Nate Berkus (design), James Carville (politicial), Gloria Allred (legal) and of course, Dr. Joyce Brothers herself (in the field of psychology).  Having said that, most experts are not household names and don’t have their own shows.  They simply provide short commentary or appear as one time guests on existing shows. Still, they can get extra publicity for their business (and often paid gigs).

Some examples include a lawyer on Extra discussing her take on the latest celebrity divorce, a technology journalist giving his weekly take on an NPR radio program, a doctor giving a testimonial on a commercial or even a chef cooking a great Christmas dish for a daytime talk show.

However it should be noted that this trend really started with Dr. Joyce Brothers as she was one of the first famous TV experts.  She got her start on a game show as a contestant on The 64,000 Question.  She did so well on that show that the industry took notice.  She eventually was able to parlay that media attention into a career as a media expert in her chosen field of psychology.

Over the years, she became the face of American psychology, playing herself on many television shows. She was a frequent guest on talk shows, and her face was recognizable instantly to millions.

“I invented media psychology,” she was once quoted as telling The Washington Post. “I was the first. The founding mother.” And perhaps she’s right. She was also a pioneer of non-fiction TV.

This is an inspiring story to anyone who’s interested in getting on TV and staying there – by being a subject expert. Nowadays, there are way more opportunities than there were in Dr. Joyce Brothers day, so what are you waiting for?

Welcome to Contestantville.com – Get On Reality TV

TV & Radio March 29, 2013


(Note: Our model has changed a bit since this blog was written. We now focus solely on on- air experts. ) We’re so excited to launch Contestantville.com (now Boomopolis.tv) – a place where real people can become stars and get on reality TV.

I remember being a kid and asking, “Mom, how much do you have to pay to be on TV?” She laughed a bit, and replied, “Well, honey, you actually don’t have to pay anything.  They pay you.” WOW. What a concept, and ever since then, I was hooked – working both in front and behind the camera (and of course, continuing to be a fan).

When I started to think about the potential for Contestantville, I realized it’s really about so much more than contestants.  Over the last decade, real people who are not professional actors have been showing up all over the media – commercials, talk shows, print and of course, reality shows.  With You Tube, the explosion continues.

The purpose of this blog is to explore this unique world but also to kick back and have some fun.  So a few of the topics you might read about here are:

-Interviews with contestants and on/camera experts
-Funny videos from old game shows
-Interesting stories on how people got discovered
-Tips on how to get cast
-Our own take on the world of non-fiction TV

To get you thinking on the many ways non-professionals are used in the media (other than reality and game shows), I’ve included just a few video examples below.   In addition to just doing it for fun, if you’re an expert in anything, it’s a great way to get additional exposure for your business.  Enjoy the clips, and I’ll see you next week.

🙂 Evan


Real Women on a Dove Commercial


A couple profiled on TLC’s “A Baby Story”


Entrepreneurs vying to win thousands of dollars through CNBC’s “Crowd Rules”.


A lawyer being interviewed on a radio talk show.

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  • Top 5 TV Legal Commentators

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    If you’ve ever seen an episode of Nancy Grace or watched Greta Van Susteren in action, you may have wondered how these individuals got their start. It’s not rocket science to figure out that by associating with high profile cases or high profile people in some way or another, you get noticed. In addition to […]

  • Top 5 TV Financial Experts

    by on June 14, 2013 - 0 Comments

    Since one of the chief goals of Boomopolis.tv is to get industry experts in the media, over the next few months, we decided to look at some popular categories and see who the Top 10 TV experts are in each category. The categories are going to be Financial, Health, Food, Tech and Legal.  If you’d like […]

  • ReLaunching Boomopolis.com as a Social Media Management Service

    by on June 1, 2013 - 0 Comments

    We are very excited to be re-launching Boomopolis.com to help professionals, start-ups and small businesses increase their revenue by managing all their social media. While our services are more specific now, our key mission has not changed since the site launched in 2011 – to help small businesses grow. With that said, I have taken […]

  • Boomopolis Partners with Top Vine Influencers to Run Contest for The Hunt

    by on November 21, 2013 - 0 Comments

    Boomopolis has partnered with 2 top Viner influencers – Manon Mathews and Meghan McCarthy, to run a contest for The Hunt – an app that tracks down the clothes, jewelry and other items you love but don’t know where to find. Users upload the photos of their desired items, and other users in the community tell them […]

  • Boomopolis is Now Alignining Brands with Top Influencers on Vine

    by on October 17, 2013 - 0 Comments

    SUMMARY: Boomopolis has announced that it has launched a new division which will align brands and startups with top influencers on the social network, Vine. An app which allows users to upload 6 second videos, Vine is now one of the fastest growing social networks of all time – landing 40,000,000 users in just 9 […]

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